Post by account_disabled on Jan 9, 2024 23:29:27 GMT -6
On the one hand, MSN launches its own search engine (MSN Search); on the other hand, Goto develops the first PPC (Pay Per Click) advertising model , which, as you know, is an important field of digital marketing that SEO professionals also deal with. 1999 Meta tags, or “meta tags”, appear and will play an important role in on page SEO. They are easily readable and classifiable by search engines, and easily manipulated by SEOs (malicious chuckle). 2000 The world is not ending despite Y2K and the turn of the millennium. Google consolidates its position as a search engine. So much so that Yahoo! is abandoning Altavista’s technology to embrace Google’s technology. As a result, your query results are significantly improved. The Californian search engine launches Google Tolbar. 2001 If on page SEO is already a daily occurrence for many platforms and websites, now off page SEO is taking off. Links start to count for better results in the rankings and to improve the Page Rank.
In fact, external links now count more than on page factors. That’s right, it does not matter the quality or the subject matter of the sites submitting the links. Only the number counts. A glorious Country Email List past that, by the way, will never be repeated. C’est la vie! As you can imagine, the first link farms appear, which will give so many headaches to googlers. 2002 When it comes to keywords, it is no longer only their density that matters, but also their strategic placement within a web page. Spam starts to proliferate, and search engines are forced to prosecute these practices by establishing penalties. Google launches Adwords, its advertising service based on sponsored links. 2003 There is already a market for buying and selling links, and spam has become a serious problem. Google takes measures and establishes penalties that bring down many websites (some of them unjustifiably).
In this year there are no less than five updates to Google’s algorithm. One of them, called “Florida”, wreaks real havoc in November. Google launches Adsense. It also acquires Blogger, the free blogging platform. WordPress, its natural competitor in the blogging world, was also born. Blogs start to be a common element in SEO strategies, and quickly, blogs are filled with spam comments. 2004 Google has become the search engine par excellence, although Yahoo! takes a step forward and develops its own search algorithm. At the beginning of the year, Google introduces an algorithm change (Brandy) that includes local SEO. SEO is changing, and now the protagonist is PPC.
In fact, external links now count more than on page factors. That’s right, it does not matter the quality or the subject matter of the sites submitting the links. Only the number counts. A glorious Country Email List past that, by the way, will never be repeated. C’est la vie! As you can imagine, the first link farms appear, which will give so many headaches to googlers. 2002 When it comes to keywords, it is no longer only their density that matters, but also their strategic placement within a web page. Spam starts to proliferate, and search engines are forced to prosecute these practices by establishing penalties. Google launches Adwords, its advertising service based on sponsored links. 2003 There is already a market for buying and selling links, and spam has become a serious problem. Google takes measures and establishes penalties that bring down many websites (some of them unjustifiably).
In this year there are no less than five updates to Google’s algorithm. One of them, called “Florida”, wreaks real havoc in November. Google launches Adsense. It also acquires Blogger, the free blogging platform. WordPress, its natural competitor in the blogging world, was also born. Blogs start to be a common element in SEO strategies, and quickly, blogs are filled with spam comments. 2004 Google has become the search engine par excellence, although Yahoo! takes a step forward and develops its own search algorithm. At the beginning of the year, Google introduces an algorithm change (Brandy) that includes local SEO. SEO is changing, and now the protagonist is PPC.